Content and Digital Marketing Strategist

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Employer - atomi USA
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Job Summaryatomi USA is currently seeking a creative copywriter with a love for print and digital marketing. The ideal candidate will have the ability to write compelling, concise, informative, and customer focused material. The copywriter will be the chief storyteller and content author, accountable for a range of communications that will support business objectives, writing in various tones, and providing consistent messaging in all communications. You will work with key stakeholders to develop content aimed at brand building, lead generation and developing customer loyalty through various channels, packaging, online/web, email, and social.Job Type / CategoryBuild monthly social media and blog content calendarsWrite, proofread and/or edit strategic and integrated content for various communication including marketing collateral, packaging, press releases, social media posts, website pages, and email campaigns.Manage multiple digital marketing initiatives including Google AdWordsAct as a community manager of the company as well as various clients on different social media channelsAbility to support and coordinate email marketing initiatives, social media marketing initiative, and paid advertisement for customer conversion, retention and brand awarenessResponsible for researching, editing, and writing all online marketing materialAble to write in different tones, styles, and for different industriesMonitor social media groups, trends, tools, and applications and recommend actions/next stepsWrite weekly SEO friendly blogs for various clientsResponsible for creating monthly social media analytics reports for various clientsResponsible for finding creative and innovative ways to grow social media channelsCreate all content for mainstream social media channels (LinkedIn, YouTube, etc.) and work to generate high volume of interest amongst these mediasLearn product and service features and develop content for digital brochures, catalogs, and videosAssist with paid social advertising (Facebook and Instagram)Act as the last set of eyes before dissemination of any marketing contentEnsure legal and ethical concerns are considered in all contentRequired Education, Skills and QualificationsDegree or Diploma in Digital Marketing, Communication, Marketing or a related field required and copywriting certificate essentialMust be able to showcase strong copywriting skills across variety of medias (samples of work will be requested)Must be tech-savvy and active on Social NetworksSolid understanding of marketing and advertising principles.Passion for social media, and ITStrong understanding of SEO principles;Proficient with Microsoft OfficeMust be outstanding in English; verbal and writtenImpeccable time management and problem-solving skills to provide creative approaches and to meet deadlines in a fast-paced industryAble to follow instructions and take criticismProven ability to learn quickly and be proactive in taking on assignments and responsibilitiesEnthusiastic attitude, strong work ethic and aptitude to work in team capacity is essentialJob Type: Full-time


Location - Canada
Date Posted - 30 Jun 2019
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